On Sunday, tourists take photos in the Old Street in Qilihe district, Lanzhou, Gansu province. [Photo by Hou Chonghui for chinadaily.com.cn]

With Spring Festival just around the corner, Old Street in the Qilihe district of Lanzhou, Gansu province, is now decorated with bright red lanterns and suffused with festive spirit. Residents are busy stocking up on essentials for the upcoming holiday.

Situated in the heart of Lanzhou, Old Street — also known as All Park — stands out. It's part of a major project to create a cultural brand in the province. The street, which is 800 meters long, features buildings with intricate antique designs.

Home to international brands, China chic boutiques and exquisite dining establishments, the street serves as a melting pot — a place where fashion and commerce collide and showcase the unique characteristics of the city.

Lu Ziyan contributed to this story.