Shenjialing Red Education Base in Lanzhou, Gansu province, has introduced ice cream bars as well as other creative food and products to expand its cultural reach.
The ice cream bar rolled out by Shenjialing Red Education Base in Lanzhou, Gansu province [Photo/WeChat Account of Xingfuqilihe]
The ice pops are in the shape of a five-pointed star medal, with the designs featuring mountains, the Yellow River and a bugle. The chocolate-flavored sorbets will be put on sale from Aug 26!
"Come to Shenjialing and eat 'red' ice cream!" Local Party members joined the social media carnival on the site's offerings, encouragingtourists to take pictures of the ice pops in front of the historical site.
Jointly-designed by the China Post, the series of revolutionary themed cultural and creative products will also include stamps, mineral water and umbrellas.
Commemorative stamps released by Shenjialing Red Education Base in Lanzhou, Gansu province [Photo/WeChat Account of Xingfuqilihe]
The mountain village, Shenjialing, is known as a place of strategic importance. In 1949, a fierce battle between the Chinese People's Liberation Army and the Kuomintang forces took more than 3,000 lives.
The area has received a 20-million-yuan ($2.98 million) investment to build a resort centered around communist history, which will hopefully stimulate the local economy.
Relying on a red culture square, red culture stations, cave dwellings, and the martyr Wang Xueli's memorial site, the place also attracts many Party branches to carry out revolutionary history education and hold commemorative activities.