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Lanzhou Lily showcased at the China Brand Expo

chinadaily.com.cn| Updated: May 18, 2021

The 2021 China Brand Day events kicked off on May 10 in Shanghai.

With the theme of "China brand, global sharing; focusing on dual circulation, leading new consumption", the activity provided a platform to showcase the achievements and revitalized image of Chinese brands.

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Visitors gather at Gansu Exhibition Hall during the China Brand Day event on May 10, 2021. [Photo provided to chinadaily.com.cn]

A total of 41 Gansu-based enterprises participated in the exhibition, of which 12 enterprises attended both online and in-person. During the Expo, Gansu Shuangkouyuan Ecological Technology Co. Ltd, based in Qilihe district, was selected to display its Lanzhou Lily series products in-person at the Gansu Exhibition Hall. 

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Lily products made by Gansu Shuangkouyuan Ecological Technology Co. Ltd are on display at the Gansu Exhibition Hall during the China Brand Day event on May 10, 2021. [Photo provided to chinadaily.com.cn]

The Lanzhou Sweet Lily, with a planting history of more than 400 years, is a rare breed of flower in China and even the world. This "vegetable ginseng" is rich in protein, polysaccharide, pectin, vitamins, alkaloid, zinc and other trace elements.

Lily products made by the Shuangkouyuan Company with certificates of the HACCP system, as well as the ISO9001 international quality management system, have been much sought-after both at home and abroad. The series has also been certified as export food and green food. 

In recent years, the company has won a number of titles including, "national geographic indication protection product enterprise", "China quality integrity enterprise", "Gansu demonstration base for foreign trade transformation" and more.

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A worker from Gansu Shuangkouyuan Ecological Technology Co. Ltd introduces lily products to a customer at the Gansu Exhibition Hall during the China Brand Day event on May 10, 2021. [Photo provided to chinadaily.com.cn]

On the first day of the Expo, Shuangkouyuan Company's exhibition team introduced the innovative technology and achievements of its lily products to prospective customers. The enterprise seized the opportunity to push forward local specialties,  further expanding the awareness of Lanzhou Lily's geographical indications.

 


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